I.A. Designs

I.A. Designs

Meet Indah

I.A. Designs was created with the upmost purpose to bring unique and eye-catching designs to ordinary everyday items. 

Infusing our roots, culture, and backgrounds into our designs, we hope that each and every one of them will invoke senses of home, love, and comfort in you.

What drove you to kickstart on your business?

I was looking for notebooks that are unique to our culture for some friends and I couldn't find anything that was suitable. I have been designing for some time and I decided to try and create the notebooks that I needed. When I was done and the notebooks were printed, they received positive reviews and I ended up creating more and eventually kickstart I.A. Designs

 

What is the story behind your brand name?

We created notebooks and journals for everyone to keep the important details and beautiful memories in their life. To bring a smile to their faces each time they looked upon our products. One of the reasons why we like to have some products with motivational quotes was to brighten up our customers' day. And with each purchase of our products, a certain percentage of profit will be donated to charities. So not only will our customers be purchasing products that they love, but they will also be making an impact on those who are in need.

 

What are some of the main challenges you face in your project?

During the early years, we had a hard time building our social media. We had only a few followers and we didn't know how to market our products. So we had to learn from the very basics on how we can effectively promote I.A. Designs. We did ads and had booths at various events to allow the community to see and know us. Everything was going well until the pandemic hit us. Events were canceled and we were stuck in a lull. So we had to create new ways to promote ourselves and go with the times. Relearn and re-educate ourselves in marketing.

 

Are there any new / upcoming products or projects we can anticipate?

We have 2 new notebooks with motivational quotes on every page, Wonderland, and Dreamland. We also have Seasons Collection which comprises memo pads and notebooks displaying the different seasons. You can also have printable items like Brain Dump, Meal Planner, and Self-Care Checklist on our website and on Etsy

 

What are the 3 words you associate your brand with?

Motivational, Unique, Exclusive

 

What would you say sets you apart from other brands?

We create our products with a personal touch. Everything we created is something that we ourselves would like to have and need in our daily life. Nothing is created without a purpose.

 

What motivates you to keep doing what you do?

The love of stationery and designing keeps us going. The satisfaction and positive reviews that we receive from our customers motivate us to keep doing what we do. As long as people like our products, we will continue making and creating them.

Follow @iadesigns for their latest updates and new launches or purchase them off our shelves in komma too!

 

Shop I.A Designs

Leave a comment

Please note, comments must be approved before they are published